Simpson Associates Joins Information Builders’ Partner Programme as a Signature Partner

Enables UK Organizations to Make Data-Driven Decisions to Improve Productivity and Financial Outcomes

York, Uxbridge, UK – November 6, 2019 – Information Builders, a leader in business intelligence (BI), analytics, and data management solutions, today announced that Simpson Associates, a leading data analytics consultancy, has joined the company’s Partner Programme as a Signature Partner. Through this new strategic partnership, Simpson Associates will provide its clients in the UK government, education, housing, retail, media, publishing, legal, and manufacturing sectors with data quality and master data management solutions based on Information Builders’ award-winning Omni-Gen™ technology.

Information Builders enables organisations to thrive through the pervasive use of trusted data and analytics at scale in every aspect of the entire business. Information Builders provides a highly scalable data and analytics software platform that makes trusted data easy to access and analytics easy to create and consume.

Information Builders’ premier customer base includes global organisations and industry leaders in financial services, healthcare, insurance, education, government, manufacturing, retail, transportation and logistics, travel hospitality, and entertainment. Information Builders is headquartered in New York City, with global offices, and remains one of the largest privately held companies in the industry.

Founded in 1991, Simpson Associates specialises in developing data and performance management solutions, focusing on areas such as data strategy; data analytics; master data management; dashboarding and reporting; and planning and forecasting for clients including The University of Leicester, Sheffield Hallam University, Nottingham Trent University, Derbyshire Constabulary, Farrow and Ball, Quorn, Orbit Group, DC Thomson, and Telegraph Media Group.

Giles Horwood, managing director, Simpson Associates said:
“We partner with the leading data analytics technology providers to give our clients the power to make better-informed decisions. Selecting the best technology to integrate, profile, and remediate master data is crucial for helping our clients to ensure the quality of their data, so that they can trust the models, insights, and forecasts generated.”

Lucy Winstanley , director of channels (UK), Information Builders, said:
“Simpson Associates has a strong track record in helping UK universities, retailers, and manufacturers to marshal their data to gain visibility and competitive advantage. Information Builders has many examples of BI success stories in these sectors, and we are delighted to welcome Simpson Associates to our Partner Programme so that we can serve UK organisations together.

“Data quality is critical for the success of these clients’ business intelligence and analytics projects. Our partners can rely on the fact that Information Builders’ data quality and master data management products are industry-proven and built for scale allowing them to grow their businesses by delivering outstanding data quality solutions to meet any customer use case.”

Visit our website to learn how Information Builders’ scalable BI, analytics, and data management solutions can help drive performance for your organisation.

About Simpson Associates

Simpson Associates is a data analytics company founded in 1991. Its data and performance management solutions enable forward-thinking organisations to understand and resolve some of the most complex and common challenges.

Simpsons has an extensive partner network. As a Microsoft Gold Partner, they hold four Gold Competencies in Data and BI.  It is also an IBM Gold Partner, specialising in Cognos Analytics, Planning Analytics (TM1) and Information Governance,  a Board MIT Premier Partner, and Information Builders Partner. This ecosystem of technology vendor relationships equips Simpson with a deeper expertise, enabling it to deliver the best solutions to meet individual business needs.

Simpson Associates build long-term partnerships that challenge the status quo of traditional business relationships. To its customers, it is a trusted advisor. The company invests heavily in the training and development of a highly skilled and committed team who consistently strive for quality.

About Information Builders

Information Builders provides the industry’s most scalable software solutions for data management and analytics. We help organizations operationalize and monetize their data through insights that drive action. Our integrated platform for business intelligence (BI), analytics, data integration, and data quality, combined with our proven expertise, delivers value faster, with less risk. We believe data and analytics are the drivers of digital transformation, and we’re on a mission to help our customers capitalize on new opportunities in the connected world. Information Builders is headquartered in New York, NY, with global offices, and remains one of the largest privately held companies in the industry. Visit us at, follow us on Twitter at @infobldrs, like us on Facebook, and visit our LinkedIn page.