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Machine Learning

Utilising the power of AI and Data Science in our data-driven world is paramount for many organisations. Our machine learning expertise can transform your business and ensure your team have a secure grasp on the power of AI.

Our Expertise in Machine Learning

Machine learning is major in AI and Data Science, with its ability to use algorithms trained on data sets that can create models allowing for easier data analysis.

Whether you operate in the public or the private sector, our machine learning solutions are tailored to address your specific challenges and opportunities. By harnessing the power of predictive modeling, pattern recognition, and deep learning, we equip organisations with the tools to make informed decisions, streamline operations, and drive innovation.

As a Microsoft Partner in Data and AI and over three decades of data expertise to deliver cutting-edge solutions, we have the experience to deliver solutions involving machine learning.

Furthermore, we have recently developed a number of AI-based solutions including our Machine Learning Proof of Concept, which has been deployed with Assosia, renowned global retail research and quality assurance specialists. In this partnership, Assosia set out to explore the power of Machine Learning for product matching in their Proof of Concept project.

Our AI-centric innovations empower businesses to harness the full potential of their data, driving smarter decisions and transformative results. Trust our proven track record and industry-leading capabilities to elevate your data strategy and achieve unparalleled success.

“Data is our most valuable asset…By collaborating with Simpson Associates and their cutting-edge Machine Learning expertise, we are unlocking new possibilities for product matching within our organisation. This Proof Of Concept has the potential to significantly improve our efficiency, accuracy, and overall data-driven decision-making.”

Rob Davis
Director, Assosia

AI & Data Science Offerings

  • RedactXpert

  • AI Assessment

  • Demand Forecasting Solution


AI powered document auto-redaction

Developed in conjunction with Microsoft, RedactXpert is the only auto-redaction tool developed using Microsoft’s Azure Cognitive Services. Using the power of AI, RedactXpert improves accuracy, efficiency and speed of redacting Personally Identifiable Information (PII) within documents.

AI Assessment

Discover the potential of how Artificial Intelligence can transform your organisation

Our AI Assessment is a comprehensive evaluation of how Artificial Intelligence (AI) can transform your organisation. Going beyond the hype, it delves into the specific ways AI can drive efficiencies, optimise operations and enhance customer or citizen experiences.

Demand Forecasting Solution

Forecast & report demand efficiently and effectively

Using the power of machine learning methodologies, Microsoft Azure Services and Power BI visualisations, our Demand Forecasting Solution helps organisations understand how demand for their services is likely to change in the future, in order to make informed decisions around planning and allocation of resources.

Machine Learning Data

  • 50% Companies using AI for sales have seen a 50% increase in leads and a 40-60% reduction in call times and costs​.
  • 91.5% 91.5% of leading businesses are investing in AI to enhance their operations​.
  • $407 Billion The global AI market is projected to reach $407 billion by 2027, with a compound annual growth rate (CAGR) of 36.2% from 2022​.
  • 73% 73% of business leaders believe machine learning will boost productivity.

Challenges and Solutions in Machine Learning

Whether you are in the public or private sector, machine learning is increasingly helpful in a data-driven world, providing a competitive edge for all organsations. Implementing machine learning solutions enables a multitude of benefits, both involving efficiency and your organisations specific needs.

Does your organisation struggle to harness the power of predictive analytics and make data-driven decisions?

Machine learning algorithms excel at identifying patterns and trends within large datasets that might be impossible for humans to detect manually. These insights can inform strategic decisions across various departments. Predictive insights, real-time analytics and risk management are all improved when harnessing machine learning.

Is your team wanting to enhance efficiency and automation across the business?

Machine learning can do exactly that by automating routine tasks and processes, freeing up human resources for more complex and strategic activities. this can positively impact process automation, resource optimisation and customer service.

Do you want to be able to provide a personalisable experience to those who use your organsiation?

Machine learning enables organisations to deliver highly personalized experiences to their customers by analysing vast amounts of data to understand individual behaviours, providing tailored recommendations, dynamic pricing models and effective customer segmentation.

Let’s harness your data to transform your organisation.

Do you have a similar problem or challenge? We’re not just a service provider; we’re your partner in transforming your organisations data for good. If you’re not sure if we’re the right fit, check out our values.

How can we help you?

Let’s discuss how we can transform your disconnected data into actionable insights for better outcomes.

Call: 01904 234 510

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Featured News

British Heart Foundation harness the power of Data Science to drive its mission

British Heart Foundation harness the power of Data Science to drive its mission

British Heart Foundation choose Simpson Associates as a strategic partner to harness the power of Data Science!

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